育彤童创(YOTOKIDS)作为中国青少年素质教育主题乐园的开创者，儿童友好型社会实践者，中国儿童类优秀IP培育者，拥有国内外优质跨界资源， 提供符合中国青少年文化产品的服务，打造 可落地的青少年专项或综合类项目。育彤童创(YOTOKIDS)始终相信，游戏为儿童带来无尽的创造力，是孩子生活的基本权利。

孩子是祖国的花朵，育彤童创在图形LOGO创意中用英文字母“Y”、“O"、“T”、“O"与花朵造型巧妙融合，以动态的形势呈现，在不同应用场景中呈现出不同的静态图形符号。品牌配色中选用高饱和度充满活力的紫色+代表大自然的绿色相组合，既传递了孩童的概念，也传递了花朵的意向。配合LOGO的动态表达，体现空间感，与其“通过空间传递情感和内容”的理念结合的非常巧妙。

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As the founder of Chinese youth quality education theme park, YOTOKIDS is a child-friendly social practitioner as well as an excellent IP incubator for children in China, it has excellent cross-border resources at home and abroad, provides cultural product services that conform to China's youth , and creates a youth-specific or comprehensive project that can be implemented. YOTOKIDS always believes that games bring endless creativity to them and are the basic rights of children's life.

Children are the flowers of the motherland. YOTOKIDS uses the English letter "Y""O", "T", "O" in the graphic logo creation and integrated with flower shapes perfectly, they are presented in a dynamic form, and different static graphic symbols are presented in different application scenarios. The combination of highly saturated and vibrant purple+green (representing nature) is used in the brand color matching, which not only conveys the concept of children, but also conveys the intention of flowers. With the dynamic expression of the LOGO, it reflects the sense of space, and the concept of "transmitting emotion and content through space"is very cleverly combined with it.

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Client : Yotokids

Service : Brand Identity

Year : 2019

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